An Official Partner of UofL Athletes

For those that want to win.

Floyd Street Media turns real access to Louisville athletes into content, campaigns, and experiences that help brands connect, fans get closer, and athletes create paid NIL opportunities.

For brands

Your Brand + Our Athletes

Real campaigns with Louisville athletes — built, produced, and run end to end.

For fans

Join the fans invested in winning.

Get the inside view! And help create real NIL opportunities for Louisville athletes.

Recognized by Louisville Athletics

Louisville Athletics has recognized Floyd Street Media as an independent, for-profit entity and key NIL partner with a clear business purpose: connecting brands with Louisville athletes through real campaigns, content, and opportunity.

Read the statement — tap to enlarge
The work speaks

Real campaigns. Real numbers.

1.51M+campaign views

Sam Aguiar Campaign

Sam Aguiar Injury Lawyers

Short-form video, social content, and cross-platform distribution — powered by the FSM Pat Kelsey interview.

How Floyd Street works

Access. Media. Opportunity.

Access

Real relationships with Louisville athletes.

Media

Content, storytelling, campaigns, app, merch, experiences.

Opportunity

Brands connect. Fans get closer. Athletes get paid.

Floyd Street Insiders

Invested in winning.

The fan membership for UofL fans who want the inside view — and want their membership to help create real NIL opportunities for Louisville athletes.

The inside access is the reward. Winning is the mission.

The Floyd Street Media app

Get closer. Download the app.

Premium content, athlete stories, the inside view, and your membership — all in one place.

Your Brand + Our Athletes

Anyone can buy a post. Floyd Street builds the campaign around it.

Become a Brand Partner
FLOYD STREET INSIDERS

INSIDE FLOYD STREET

Stay updated on the latest news and events and learn more about how we're creating unique NIL connections between Louisville fans and student-athletes.