Athlete-Driven Marketing Solutions

Floyd Street Media creates athlete-driven marketing solutions designed to help brands connect with college sports audiences through authentic partnerships, compelling digital content, and measurable campaign performance.

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Services

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NIL Brand Campaigns

Strategic partnerships between brands and college athletes.

Floyd Street Media develops campaigns that align athlete influence with brand goals, helping companies create authentic visibility and stronger audience connection through Name, Image, and Likeness opportunities.

Athlete smiling

Athlete Influencer Marketing

Social media promotions through athlete platforms.

These campaigns help brands reach highly engaged audiences through content that feels natural to the athlete’s voice and relevant to the fans already following them.

Soccer athlete at a restaurant in ETown

Content Creation

Professional photography, video production, and storytelling.

Floyd Street Media creates digital assets that extend the life of every campaign and give brands content they can use across social, digital, and promotional channels.

Athelete smiling and posing with children

Live Event Activations

Athlete appearances and brand experiences.

These activations create in-person connections between brands, athletes, and fans through events, experiences, and public-facing campaign moments.

Players at press conference

Community Impact Campaigns

Charity initiatives involving athletes and local organizations.

These campaigns create positive visibility by connecting athlete influence with community engagement, local causes, and meaningful outreach.

Player having photo taken

Digital Advertising

Amplifying campaigns through paid media and digital distribution.

Floyd Street Media supports campaigns with digital reach strategies that help extend visibility, strengthen performance, and increase the value of campaign content.